The Second International Internet Marketing Conference

The Second International Internet Marketing Conference in Iran will be held on February 2nd and 3rd, 2012 at the IRIB International Conference Centre – it will be hosted by Business Golden Way Holding Company (BGW) and Kaspid Company.

The Iran Internet Marketing Conference will host a number of workshops which will discuss the current web trends in e-marketing and will examine subjects such as web-based direct marketing, social media (and the brands which have benefited from social media campaigns) and web analysis. It will also study specific examples of successful international companies, as well as the localisation of Internet marketing strategies, SEO and optimisation of content.

Renowned professors from all over the world will attend the Iran Internet Marketing Conference. Those attending include Shaun Armstrong, Christine Hodgson, Massimo Burgio and Ron Jones.

Speakers
  • Massimo Burgio Ron Jones
    Ron is President/CEO of Symetri Internet Marketing, which provides strategic SEM consulting and training. He provides participants SEM training and education best practices.
  • Massimo Burgio Massimo Burgio
    Served on the board of directors of SEMPO, expert on international online business, frequent speaker at search conferences across Europe, US and worldwide, consultant in global brands
  • Kristján M. Hauksson Kristján M. Hauksson
    Kristjan is the founder and director of search & online communications at Nordic e-marketing. The company specializes in multilingual online communications, organic search engine optimization and marketing.
  • Shaun Armstrong Guillermo Vilarroig
    Co-founder and CEO Overalia (Web Analytics and digital marketing optimization company), Chair of Sempo Spain, Expert promoting and measuring Online visibility
  • Hamid Sepidnam Hamid Sepidnam
    Consultant in internet marketing solutions, expert in search engine optimization, successful speaker at internet marketing, managing director of kaspid.co.uk.
  • mohsen aghaie Mohsen Aghaee
    Boarder in Chief of Business Golden Way Holding Co., specialist in finance and exchange, expert in E-business and E-banking.
Conference Executors
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First Day Schedule TimeSpeakerTopic
  • 8:30 - 8:45  National Anthem, Quran Recitation
  • 8:50 - 9:30  Dr. Jalali's Speech (Iran's IT)
  • 9:30 – 10:30 Hamid Sepidnam Managing Search, Social Media And Video Marketing
  • 10:30-11:00  Rest
  • 11 – 12Ron Jones Site Architecture – Architecting A Search Engine Friendly Website
  • 12:00 – 12:15 Mr. Hadi SayariSpeech Of Managing Director Of Mahan Institute About Attitude Change.
  • 12:15 - 13:15Kristjan Hadgson Introduction To SEO – Power Of SEO In Internet Marketing
  • 14:15 – 13:15  Lunch
  • 15:20 - 14:20Massimo BurgioIntroduction Of Social Media – How To Start You Define Goals - Define Strategy And Goals Social Media – Social Media Strategy And Reputation Management
  • 16:25 – 15:25Guillermo Vilarroig How To Promote Your Online Visibility Using Web Analytics!
  • 16:30 – 16:00 Rest
  • 17:30 – 16:30 Mohsen Aghaee How To Use Web Marketing For Electronic Banking And Finance
  • 18:30 – 17:30Kristjan Hadgson Content Seeding - The Power Of Content
Second Day Schedule TimeSpeakerTopic
  • 9:15 – 8:30Massimo BurgioSocial Rules Engagement – How To Get Your Social Media Team Ready To Engage On Social Media Network – Not To Do Things In Social Media + Social Media Policy
  • 10:30 9:20-Guillermo Vilarroig Building And Promoting Your Brand On Internet: Problems And Opportunities
  • 11:00 – 10:30  Rest
  • 12 – 11Ron Jones Keyword Modeling – Developing Great Content Through Keyword Segmentation And Modeling
  • 13 – 12Kristjan Hadgson PPC – Setting Up A Relevant PPC Campaign For Optimal Success
  • 4:15 – 13:15  Lunch
  • 15:30 – 14:30Massimo BurgioDeveloping A Video Optimization And Marketing Campaign
  • 16:35 – 15:35Ron Jones Internet Marketing – Developing An Integrated Internet Marketing
  • 17 – 16:35  Rest
  • 18 – 17 Hamid sepidnamCase Studies (Mr Taster)
  • 18:30 – 18:00Teachers Roundtable Q & A Panel
  • 19:00 – 18:30  Closing
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